Our Blog
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2 min read
Amazon’s 75-character product title limit: what UK sellers need to do
MoreAmazon is cutting product titles to 75 characters on July 27, 2026. UK sellers need to act now to avoid auto-truncation and ensure their key product information remains visible. Learn what changed, what it means for your listings, and what to do before the deadline.
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1 min read
Think your listings are as good as they can be? Think again.
MoreThink your listings are as good as they can be? Think again. June is the perfect time to refresh your Amazon listings, especially with the summer sales season upon us. Those outdoor and holiday items are flying off the shelves, but only if your listings can capture the buyer’s eye. First, tackle your product titles.…
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1 min read
Seasonal listing optimisation: preparing for summer sales
MoreSeasonal listing optimisation: preparing for summer sales The summer shift in search behaviour Most brands waste their summer season by not adjusting their listings for seasonal demand. June through August is when search behaviour shifts. People are buying for holidays, garden projects, outdoor entertaining. Your listing optimisation from March is now working against you. The…
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1 min read
Amazon ASIN Creation Policy Crackdown: 30-Day Deactivation Notices Explained
MoreAmazon’s enforcement wave is targeting catalog hygiene violations. Sellers receiving 30-day deactivation notices for Brand-Generic abuse, duplicate ASINs, and variation stuffing must act immediately—especially with Prime Day in June. Learn what triggers deactivation and the critical steps to protect your ASINs.
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2 min read
Amazon FBA Prep Services Ending in 2026: What Sellers Need to Know
MoreAmazon’s ending FBA prep services in the US as of January 1, 2026. Here’s what that actually means for your business. For years, you could ship to Amazon and let them handle the bubble wrap, labeling, and bagging. That’s done. Now you’ve got two choices: Do it yourself – buy supplies, hire help, manage the…
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8 min read
Amazon A+ Content Guide
MoreA+ Content is the rich media section at the bottom of your Amazon product listing, labelled “From the manufacturer”. It’s an opportunity to tell your brand story, demonstrate product benefits visually, and significantly increase your conversion rate. For brand-registered sellers, A+ Content is one of the highest-ROI optimizations available. Contents What Is A+ Content? Why…
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19 min read
Amazon Seller Glossary
MoreAmazon selling has its own language. Understanding the jargon, from ACoS and ASIN to FBA and TACoS, is essential to succeeding on the platform. This glossary defines the key terms you’ll encounter in Seller Central, competitor analysis, advertising, and conversations with fellow sellers. Each definition includes practical context so you understand not just what the…