We are frequently asked about best practise for eBay listings and so we thought we should collect together all the best sources for eBay optimi-sation advice.
eBay Gold Standard Listings
eBay have produced the following guide for creating ‘Gold Standard Listings’. All reasonably entry level stuff but relevant nevertheless.
ListSmart
List Smart is a recently launched tool which gives optimisation advice on live eBay listings. Through the ecommerce blog Tamebay they have written two guides on eBay best practice:
- Listing content and features
- Optimal image count
- Item Specifics
- eBay item titles (to follow)
Terapeak
Terapeak license data from eBay and allow subscribers to query it by, for example, searching for sales from a particular seller or category. By using their tools you can:
- Find commonly used keywords and the prices these products sold at
- Find the best converting categories for a particular product
eBay conversion rate
Web Retailer is an excellent site and has produced this interesting article on eBay conversion rates. I think their listings look pretty awful, but they make some good points. We used some of this advice when developing the new listing template for Hello Baby.
You must log in to post a comment.