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It would be too much to spec out a website here fully, however, here is an (incomplete) list of functionalities which all good eCommerce website should feature. Site Speed Site speed has a massive effect on the conversion rate, and you should aim to maximise your website performance. Website conversion …
Building an eCommerce enabled website requires selecting the software to manage the process of making online sales. The software is referred to as shopping cart software. Shopping Cart Software allows site visitors to select one or more items for purchase and place these in a virtual basket. When they wish …
Magenitity (www.magentity.com) is a leading Magento specialist Agency. I caught up with the founder Jason Russell to talk about eCommerce and tackle one of the trickiest questions in eCommerce – Magento or Shopify? Tell me about Magentity Magento or Shopify? How is website speed best measured? Now that websites are …
Once a domain name has been bought, the next step is finding some hosting for your site. A domain name is just an address and does not provide any storage for the interlinked files that make up a website. You need somewhere for your website application to live! There are …
What is a domain? Each website on the world wide web has an address known as URL or Universal Resource Locator, e.g. http://www.vendlab.com. This is the address that is typed into a web browser to access a particular website. A URL consists of two parts. The first, http://www. determines this …
The growth of online marketplaces such as Amazon and eBay means that it is entirely possible to build an online business without having a website. Many brands on Amazon are known as ‘FBA brands’ as they only sell through Amazon FBA. Online marketplaces should be part of every online retailer’s …
Websites are now such a ubiquitous part of everyday life that it is easy to forget how they have revolutionised commerce. However, it is worth reiterating the advantages of selling through a website. Although most businesses have a website of one sort or another, many of these websites are out …
An eCommerce platform is software that manages the backend processes of an eCommerce business. These can either be a hosted all in one system like Linnworks or Veeqo, to which a company will buy an ongoing subscription to a standard set of services or a system like Shopify where functionality …
Selling multi-channel will mean that customer queries will be coming from several diverse sources. A typical multi-channel business will get: Direct email from website customers Marketplace message Website chat messages Social media messages Proper management of these queries is necessary to sort problems and avoid disputes and negative feedback. Whilst …
With larger retailers selling hundreds or thousands of items on multiple channels, the back-office management of an eCommerce business is critical to get right. There are several complex jobs to manage effectively for a smooth-running business. Inventory Management and Product Listing Product details must be managed and published across multiple …
Today I caught up with Jonnie Cartmill from Sendcloud, a shipping solution for eCommerce sellers. Sendcloud manages carrier integrations and allows you to access multiple carrier solutions from one interface, without doing your own integrations. Here are some of the things we talked about: What does send cloud do for …
Anything you buy will need to be stored and shipped. Before buying stock, think about the fulfilment of your products, for example: Fragility. Delicate items will get broken both in storage and on their way to the customer. Size. Large, low-value items are expensive to store and ship. Perishable items. …
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