In this episode of the eCommerce Odyssey Podcast, Trevor talks to Ben Leonard from Ecom Brokers (www.ecombrokers.co.uk). Ecom Brokers was founded by Ben Leonard and Allison Walker. Ben had recently gone through the sales of his eCommerce business and was not happy with the brokers he used for the sale. …
In this episode of eCommerce Odyssey we talk to Valentin Radu from Omniconvert. Omniconvert is a growth enabler for serious eCommerce companies looking to become customer-centric. Omniconvert has helps global eCommerce companies become customer-centric through advanced segmentation algorithms, AB testing, web personalisation, and customer research. We talked about: Tell us …
In this episode of the eCommerce Odyssey Podcast, we talk to Rael Cline from Nozzle.ai. Nozzle turns raw data into actionable insights that help you grow your business on Amazon. Amazon sellers have long been frustrated with the lack of customer data available to them. This data is essential for …
We have been running a podcast for a few months and experiencing healthy listener growth. This post shares how we have launched and promoted our podcast. Recording a pocast We record the podcast via a Zoom meeting. Paid for versions of Zoom allow the video and audio to be recorded …
In this week’s edition of the eCommerce Odyssey Podcast, Trevor talks to Kaitlyn Study of South Street and Co, a marketing agency based in Orlando, Florida, USA. South Street & Co. was established in 2015 and helps small business owners reach more customers through great digital marketing, design and automation. …
Boopos is a financial company founded by Juan Ignacio García Braschi. They are focused on helping e-commerce companies fund acquisitions. They provide non-dilutive revenue-based financing to e-Commerce and Saas Businesses. Get mid to long term and multipurpose financing to buy a new business or grow your own. Juan was talking …
Blogs can be a powerful tool for businesses, allowing them to promote their brand and form closer bonds with their customers. A blog can be used in several ways according to your business requirements, but all centred around the idea of two-way communication with customers as well as general marketing …
YouTube is a free video sharing site where over two billion users watch a billion hours of videos every day. The site is the second most popular site online (after Google.com) and is also the second largest search engine (Source: YouTube). Despite its massive popularity, only 9% of small businesses …
Pinterest is a visual discovery network that can be used to find ideas for projects and interests. It is a way to virtually collect and categorise things you like. Pinners come to the platform for inspiration or ‘Pinspiration.’ They are planning their weddings, dream vacations, and holiday dinners. And because …
Twitter is a ‘microblogging’ platform that allows users to send and receive short posts called tweets. Tweets are up to 280 characters long and can include links to relevant websites and images. Twitter users follow other users and if you follow someone, you can see their tweets in your Twitter …
Instagram is a visual social media platform that enables photo and video sharing via its mobile app. Users can take, edit, and publish visual content for their followers to interact with thorough likes, comments, and shares. With over a billion users, Instagram, bought by Facebook in 2012, has become a …
One out of every ten advertising dollars is spent on Facebook advertising (Source Hubspot). Its ability to enable businesses to reach customers based on their likes, interests, and behaviours has made it a hugely successful and sometimes controversial advertising medium. Facebook has the following advantages for advertisers: Huge Active User …
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