How to Accept Payments Online
Electronic payment refers to the mechanism of paying for a product online via a debit/credit card or another electronic payment service. Amazingly, some companies still do not accept payment online, preferring phone or other payment methods. Taking online payment has the following advantages: Convenience for the consumer. Consumers can enter their payment details online instead […]
Vital ECommerce Website functionality
It would be too much to spec out a website here fully, however, here is an (incomplete) list of functionalities which all good eCommerce website should feature. Site Speed Site speed has a massive effect on the conversion rate, and you should aim to maximise your website performance. Website conversion rate drop by an average […]
Choosing an eCommerce Shopping Cart
Building an eCommerce enabled website requires selecting the software to manage the process of making online sales. The software is referred to as shopping cart software. Shopping Cart Software allows site visitors to select one or more items for purchase and place these in a virtual basket. When they wish to finish shopping and pay […]
Choosing the right Hosting
Once a domain name has been bought, the next step is finding some hosting for your site. A domain name is just an address and does not provide any storage for the interlinked files that make up a website. You need somewhere for your website application to live! There are two options: Purchase some hosting. […]
How to choose a domain name
What is a domain? Each website on the world wide web has an address known as URL or Universal Resource Locator, e.g. http://www.vendlab.com. This is the address that is typed into a web browser to access a particular website. A URL consists of two parts. The first, http://www. determines this is a webpage fetched using […]
Do I need a website to sell online?
The growth of online marketplaces such as Amazon and eBay means that it is entirely possible to build an online business without having a website. Many brands on Amazon are known as ‘FBA brands’ as they only sell through Amazon FBA. Online marketplaces should be part of every online retailer’s marketing mix as they have […]
Benefits of an eCommerce Website
Websites are now such a ubiquitous part of everyday life that it is easy to forget how they have revolutionised commerce. However, it is worth reiterating the advantages of selling through a website. Although most businesses have a website of one sort or another, many of these websites are out of date, poorly configured or […]
eCommerce Sales Platforms
An eCommerce platform is software that manages the backend processes of an eCommerce business. These can either be a hosted all in one system like Linnworks or Veeqo, to which a company will buy an ongoing subscription to a standard set of services or a system like Shopify where functionality is added by installing third-party […]
Customer Service
Selling multi-channel will mean that customer queries will be coming from several diverse sources. A typical multi-channel business will get: Direct email from website customers Marketplace message Website chat messages Social media messages Proper management of these queries is necessary to sort problems and avoid disputes and negative feedback. Whilst it is possible to manage […]
eCommerce Backoffice Processes
With larger retailers selling hundreds or thousands of items on multiple channels, the back-office management of an eCommerce business is critical to get right. There are several complex jobs to manage effectively for a smooth-running business. Inventory Management and Product Listing Product details must be managed and published across multiple channels. This includes: Descriptions. Descriptions […]