How to increase your eBay sales with Nahar Geva from Zik Analytics
Also available as a podcast. In this week’s podcast, Trevor talked to Nahar Geva from Zik Analytics about how to Boost your eBay sales. Zik Analytics is a platform which helps sellers to research successful products to sell on eBay and other online platforms. Is eBay still worth selling on? Yes! eBay is the number […]
7 Ways to Grow your Amazon Sales
In this video, Trevor covers 7 tried and tested ways to grow your Amazon sales. These are: Amazon SEO Optimise your listings to increase the conversion rate Building listing history Promotions Sell internationally Amazon sponsored ads Dynamic Pricing Amazon SEO (Search Engine Optimisation) Amazon is the world’s biggest product search engine. Like that other big […]
Reducing Cart abandonment with Valon Xhafa from Behamics
Also available as a podcast Cart abandonment is a big problem with up to 70% of carts abandoned before a sale is completed. With traffic becoming more expensive, this is a growing issue for retailers. In this podcast, we talk to Valon Xhafa from Behamics about the major causes of abandonment and how to fix […]
Escalating Amazon Account Suspension Problems
Our retail arm had another run-in with Amazon seller performance recently. As ever this was traumatic, but we got it resolved. Here is what we learned in the process: Try not to get to this stage! Monitor your Amazon Account health carefully across all marketplaces. Amazon expects a quick response to issues so best to […]
Improving Shopify conversion rates with Shaun Brandt from Oddit
Also available as a podcast. Shaun Brandt from oddit.co is an expert in website conversion. Trevor talked to him about boosting the conversion rate by removing barriers to the online purchasing experience. Problem with Shopify templates As themes are easy to install on Shopify, there is a tendency to think that the themes are optimised […]
The State of the Amazon Marketplace with Ryan Flannagan of Nuanced Media
In this episode of the eCommerce Odyssey podcast, Trevor talks to Ryan Flannagan of Nuanced Media about the status of the Amazon Marketplace in 2022. They discuss: Growing in a maturing market How brand keep a competitive edge on Amazon Importance of reviews Grow strategies for advertising on Amazon Getting product retail ready Measuring performance […]
How to Maximise Google Ads Performance using Performance Max with John Horn of the Stub Group
Also available as a Podcast. In this week’s podcast, Trevor talks to John Horn from The Stub Group about how to Maximise your Google ads performance. Google has been increasing the automation of its ads programmes, recently introducing the highly automated Performance Max format. What is Performance Max Performance Max campaigns use machine learning to […]
7-Figure Q4 & Black Friday Email Formula with Reinis Krumins from Agencyjr.com
In this week’s podcast, Trevor talks to Reinis Krumins from email marketing Agency agencyjr.com about how to kick it out of the park with email sales this Q4. Also available as a podcast. 4 Phase Q4 Email plan Reinis recommends a four-phrase approach to email this Q4 Re-engaging the email list. Warming up the email […]
Launching a Subscription Program with Matt Holman from QPilot
In this week’s podcast, we talked to Matthew Holman from Qpilot about how to run a successful Subscription scheme. Also available as a Podcast. What is an eCommerce subscription? Subscriptions are a part of eCommerce, which is experiencing strong growth. A four or five-fold increase is expected over the next few years. There are two […]
Creating Great Organic and Paid TikTok Content with Lauren Schwartz from Loft 325
In this week’s eCommerce Odyssey Podcast, Trevor talks to Lauren Schwartz for The loft 325 about how to create compelling organic and paid content on TikTok. Available on YouTube or as a Podcast. What is Tiktok Tiktok is an engagement platform where people go to be entertained. Posts consist of short videos (mostly less than […]