Blog

A blog is a great way to publish news and communicate with customers.  They also allow fresh content to be created that gets picked up by search engines. Creating a blog Multiple blogs can be created by visiting Online store >  Blog posts and clicking ‘Manage Blogs’.  A blog’s layout …

Configuring the Shopify Checkout One of the benefits of using Shopify is that the platform has a standard checkout that customers are familiar with from the many other Shopify stores from which they will have purchased. The Shopify checkout has been optimised using the data from the millions of transactions …

Orders can be partially or fully refunded after they have been paid from the order detail page. Once and an order has been fulfilled it can be returned.  There are three stages to a return: Create a return. During this process, the seller selects the items to be returned and …

Orders are managed from the Order option in the LHS menu.  This has three sections Orders.  Paid orders which are ready to fulfil Drafts.  Unpaid orders Abandoned carts. Orders where the customer has added items to a cart and added their email address during the checkout process, but has not …

Customers in Shopify will be created automatically if they place an order through one of the sales channels managed by your Shopify account, e.g. Shopify website, eBay etc. Creating Customers Manually Customers can be created manually from the Customer option on the LHS menu. For each customer, you should enter: …

The rules governing the shipping charged to customers at checkout are configured in Settings > Shipping and Delivery. Setting Units If you use weight-based shipping rates, you should select whether you are using metric or imperial measurements in Settings > General. Shipping Templates All new products are added to a …

To complete a transaction on a Shopify website will require the setup of one of more customer payment options.  Payment options are configured at Settings > Payments Shopify payments Shopify Payments is the default payment provider, though this can be disabled.  To use Shopify Payment for the first time require …

Product status A product with product status active will be available for sale.  A draft product will not be visible on the website Title and Description A product’s title and description determine the description of the product displayed on the website.  Title The title should give the full name and …

Collections are accessed from the LH main menu Collections in Shopify are used to group together products.  These collections can then be used to populate the navigation or in featured sections of the website. Types of collections There are two types of collection: automated and manual. Manual.  Products are added …

A theme determines the look and feel of a Shopify storefront.  Shopify provides a range of free themes, or if you require something different, there is also a paid-for theme option. Themes are selected in online storefront > themes. Customising themes All themes can be edited in a theme editor.  …

Amazon Account suspensions are super scary, but they are not the end of the world. My businesses have successfully reactivated accounts multiple times and in this webinar, I will go through best practices for how to recover accounts and how to avoid suspension in the first place Time: 7th October …

Ecommerce platform To run an eCommerce business of any scale will require an eCommerce platform. This will organise product data, publish to channels and manage sales. Platforms come in all shapes and sizes and there is a monthly or yearly cost involved. If you are running a business then it …